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Why the anti-shoe is the anti-shoe

In the late nineties, MBT started a crusade. They realised that the human body is simply not built to walk or stand on hard, flat surfaces. They also discovered that conventional shoes stabilise the body in such a way that the body's supporting muscle system is neglected, which can result in joint and back pain. They wanted to make the world aware that our health is significantly influenced by the way we walk. And they were determined to develop something that would continuously stimulate the postural and stabilising musculature of the whole body. They knew they had to be radical to be successful. So we used radical measures to dramatise the corrosive effect on our health from wearing, traditional shoes. And radical thinking to engineer and design a new kind of footwear that was different from anything else on the market. They named their footwear MBT, and refused to call it a shoe. Because MBT is totally different.

• It's sole is curved, not flat
• It is unstable, not stable
• It activates your muscles instead of undermining them
• It has a positive effect on the entire body, not just the feet

In other words: It is the antithesis of a shoe. MBT call it 'The anti-shoe'.

It is designed to help people all over the world live healthier and better lives.

How does MBT work?

The key to MBT is its revolutionary sole construction. The interplay of the Shank, PU midsole and Masai Sensor places the body in a natural instability that can otherwise only be achieved by walking barefoot on natural, uneven surfaces. The natural instability activates the body's supporting muscle system and has positive effects on the entire body.

Walking barefoot on soft, natural ground
1. Heel strike: heel sinks into the ground and the body has to stabilize	2. Roll-through: controlled rolling over the balancong area (hillock)...	3. Roll off: ...through towards the ball of the foot	4. Toe off (without pressure)
Walking with MBTs

How the anti-shoe is pro-body!

MBT don't believe in shoes but in footwear that has positive effects on the entire body. Because of MBT's specially designed sole, wearing MBTs significantly improves your gait and posture and relieves stress on your joints and back. It also exercises a large number of muscles, whether you're walking or standing. This, in turn, stimulates your metabolism, burns extra calories and supports muscle regeneration. In addition, MBTs can have a firming effect on abdominal, leg and buttock muscles.

Hundreds of thousands of consumers and scientists worldwide have experienced the many positive effects of MBT footwear.

Masai Barefoot Technology:

• activates neglected muscles
• improves posture and gait
• tones and shapes the body
• can help with back, hip, leg and foot problems
• can help with joint, muscle, ligament and tendon injuries
• reduces stress on hip and knee joints

MBT activates the whole body

*According to studies at the University of Calgary, Canada; Sheffield Hallam University, UK; Rennbahnklinik Basel, Switzerland, in comparison to conventional shoes.